Who are you?
I am Adriaan Dekker, a seasoned PPC expert with extensive experience in managing and optimizing campaigns across numerous accounts. I am also the author of a well-regarded newsletter that tracks every update and change in the Google Ads platform.
Biz Category
Expert
Country
Netherlands
City
Rotterdam
Little about you
With years of hands-on experience in PPC, I’ve managed campaigns for over 100 accounts, consistently delivering profitable results. My passion for PPC led me to launch a newsletter where I meticulously document every significant and minor change in the Google Ads platform. This dedication has earned me a respected reputation in the PPC community, making me one of the go-to voices for insights and trends in the industry.
Your biggest achievements
One of my notable achievements is the successful management of PPC campaigns for a diverse range of clients, ensuring optimal performance and profitability. Additionally, my newsletter has become a vital resource for PPC professionals, offering in-depth analyses and updates on the ever-evolving Google Ads platform. My recognition as a top voice in the PPC community, highlighted by my inclusion in various industry lists, stands as a testament to the impact of my work.
Top 3 motivations
- Continuous Learning: The PPC landscape is always changing, and the opportunity to learn something new every day keeps me motivated.
- Client Success:Seeing my clients achieve their goals and grow their businesses through effective PPC campaigns drives me to excel in my work.
- Community Impact: Contributing to the PPC community by sharing knowledge and insights through my newsletter and other platforms inspires me to keep pushing the boundaries of what’s possible.
Biggest biz lesson
The most important business lesson I’ve learned is the value of meticulous tracking and documentation. By keeping detailed records of every change and update in the PPC world, I’ve been able to adapt quickly and maintain a competitive edge for myself and my clients.
Biggest life lesson
Resilience is the key to overcoming challenges. In both personal and professional life, setbacks are inevitable, but it’s the determination to keep going and the ability to adapt that ultimately lead to success.
Do you provide Shortcuts?
Yes, I offer coaching sessions where I share insights and strategies on mastering PPC campaigns, particularly focusing on the latest updates and changes in the Google Ads platform. These sessions are designed to help businesses and professionals quickly get up to speed with the latest trends and techniques, saving them years of trial and error.
Where can people find you?
Last thoughts
The world of PPC is dynamic and ever-changing, offering endless opportunities for those willing to learn and adapt. My journey has taught me that success in this field comes from a combination of knowledge, resilience, and a genuine passion for helping others achieve their goals. Stay curious, stay informed, and never stop striving for excellence.
