Andrea Fryrear – CEO & Co-Founder of AgileSherpas | Top 10 Management Consultant Entrepreneurs to Watch in 2023 – Entrepreneur Magazine

Meet Andrea Fryrear, the CEO and co-founder of AgileSherpas, a company dedicated to transforming marketing teams through agile methodologies. Recognized as one of the top 10 management consultant entrepreneurs to watch in 2023 by Entrepreneur Magazine, Andrea has revolutionized the way marketers work, shifting from high stress to high performance.

Career Highlights

AgileSherpas:

• CEO & Co-Founder: Founded in 2017, AgileSherpas has helped over 2,500 marketers across dozens of organizations transition to agile marketing.
• Certifications: Offers certifications in Agile Marketing Fundamentals (ICP-MKG) and Agile Marketing Leadership (ICP-LEA).
• Consulting: Provides organizational design consulting for marketing leaders to restructure their teams.

Author:

• Mastering Marketing Agility: Andrea’s second book, introducing the Rimarketing framework, offers a detailed roadmap for implementing agile marketing practices.

Professional Experience:

• Content Marketing Leader: Transformed her own marketing team into an agile marketing team while leading content marketing for a SaaS company.
• Speaker and Educator: International keynote speaker, frequent webinar, and podcast guest, sharing insights on marketing agility.

Expertise

Andrea’s expertise lies in her ability to apply agile methodologies to marketing teams, improving efficiency and performance. Her key areas of expertise include:

• Agile Marketing: Implementing agile practices to streamline marketing processes and enhance team performance.
• Organizational Design: Restructuring marketing teams to support agile methodologies and drive better results.
• Training and Certification: Educating marketers on agile principles and providing certifications to validate their skills.
• Content Marketing: Leveraging agile techniques to improve content marketing strategies and execution.

Advocacy and Inclusivity

Andrea is passionate about transforming the marketing industry through agile methodologies. She believes in the power of agile to reduce stress and increase productivity, creating a more sustainable and enjoyable work environment for marketers.

Consulting Services

As a member of 100DollarsClub, Andrea offers her extensive knowledge and experience through specialized consulting services designed to help marketing teams transition to agile methodologies.