Who are you?
I am Chiara Piras, a PPC Manager at Midsummer Agency, where I craft multichannel strategies for both national and international brands.
Biz Category
Expert
Country
Italy
City
Cagliari
Little about you
During my Erasmus experience in Finland, I discovered the fascinating world of digital marketing. Missing the Sardinian sunshine, I returned home to complete my studies and soon found myself at Midsummer Agency. There, I unearthed my true passions: PPC and data analysis. As a PPC Manager, I thrive on creating and optimizing campaigns that deliver outstanding results. When I’m not working, you can find me indulging in photography, exploring the beautiful southwest coast of Sardinia on my SUP, or enjoying my favorite TV series.
Your biggest achievements
One of my most significant achievements has been managing complex PPC campaigns for high-profile clients, driving substantial growth in their online presence and revenue. At Midsummer Agency, I’ve successfully implemented multichannel strategies that have enhanced brand visibility and performance. Additionally, my expertise in data analysis has allowed me to optimize ad spend and improve conversion rates consistently, earning the trust and satisfaction of our clients.
Top 3 motivations
- Passion for Digital Marketing: The dynamic and ever-evolving nature of digital marketing keeps me motivated to learn and innovate continuously.
- Client Success:Seeing the positive impact of my work on clients’ businesses is incredibly rewarding and drives me to strive for excellence.
- Love for Data:The power of data analysis in shaping effective marketing strategies inspires me to dive deeper into the numbers and uncover actionable insights.
Biggest biz lesson
The most valuable business lesson I’ve learned is the importance of continuous learning and adaptation. The digital marketing landscape is constantly changing, and staying ahead requires a commitment to ongoing education and flexibility.
Biggest life lesson
On a personal level, I’ve learned the importance of balancing work with activities that bring joy and relaxation. Whether it’s exploring nature on my SUP or indulging in a creative hobby like photography, taking time for myself helps me stay refreshed and motivated.
Do you provide Shortcuts?
Yes, I offer coaching sessions focused on mastering PPC and data analysis. I can teach you how to create effective multichannel strategies and optimize campaigns for maximum performance, sharing insights that took me years to develop.
Where can people find you?
You can learn more about me and my work on my website and connect with me on LinkedIn.
Last thoughts
Digital marketing is a journey of constant learning and adaptation. Embrace the challenges, stay curious, and never stop exploring new strategies and tools. Balance your professional pursuits with personal passions to maintain a fulfilling and enriching life. Success is not just about achieving goals but also about enjoying the process and the moments along the way.
