Who are you?
I am David Peranić, a digital marketing strategist at a full-service digital marketing agency. I lead the agency’s performance department, focusing on digital analytics, advertising, SEO, and conversion rate optimization.
Biz Category
Entrepreneur
Country
Croatia
City
Zagreb
Little about you
I manage the performance department at a leading digital marketing agency, ensuring our strategies are data-driven and results-oriented. My career began in travel, where I founded a travel agency as a property management company, managing over 50 flats and achieving an impressive 50,000 overnight stays. My passion for digital marketing has allowed me to leverage my entrepreneurial experience to drive success for our clients. Balancing my professional life, I am a proud father of two who loves spending time with my family, traveling, and playing football.
Your biggest achievements
One of my most significant achievements was founding and growing a travel agency into a successful property management company. Leading a team of more than 20 employees and managing 50 flats, we reached 50,000 overnight stays. Transitioning to digital marketing, I’ve successfully managed high-stakes digital campaigns that significantly increased our clients’ ROI. My ability to blend analytical insights with creative strategies has been key in optimizing performance and driving growth.
Top 3 motivations
- Family: My family is my greatest source of motivation, providing me with the support and inspiration to excel.
- Passion for Learning:The ever-evolving nature of digital marketing keeps me eager to learn and adapt.
- Achieving Results:Seeing tangible results from our strategies and knowing we’ve made a positive impact on our clients’ businesses is incredibly fulfilling.
Biggest biz lesson
The biggest business lesson I’ve learned is the importance of data-driven decision-making. In digital marketing, relying on accurate data and analytics ensures that strategies are effective and goals are met efficiently.
Biggest life lesson
The most profound life lesson I’ve learned is to cherish and prioritize family. Balancing work and family life is crucial, and the support of loved ones can significantly impact personal and professional success.
Do you provide Shortcuts?
Yes, I offer insights into mastering digital analytics and conversion rate optimization. In a few focused coaching sessions, I can help you understand how to make data-driven decisions that improve performance, a skill set honed over years of practical experience.
Where can people find you?
You can learn more about my work and connect with me through Experta, Lider Events, Kontra, Poslovni Puls, and watch my talks on YouTube.
Last thoughts
Success in digital marketing lies in the synergy between data and creativity. Embrace continuous learning, stay adaptable, and always prioritize what truly matters in life. Your journey is defined not just by professional milestones, but by the balance and fulfillment you achieve along the way.
