Who are you?
I am Igor Ivitskiy, a PhD in mathematical modeling and the founder of the most significant Google Ads online school in Ukraine. With 17 years of hands-on experience in Google Ads, I have dedicated my career to mastering and teaching the intricacies of online advertising.
Biz Category
Expert
Country
Ukraine
City
Kyiv
Little about you
With a robust academic background and a PhD in mathematical modeling, I have seamlessly integrated scientific principles into the realm of online advertising. My passion for Google Ads began 17 years ago and has since grown into a career marked by significant achievements and contributions to the industry. I founded Ukraine’s leading Google Ads online school and authored a book that became an “Amazon #1 New Release,” published in three languages. My professional journey is driven by a commitment to innovation, education, and excellence in digital marketing.
Your biggest achievements
One of my standout achievements is managing advertising budgets amounting to $13M per month, showcasing my ability to handle large-scale, high-impact campaigns. Additionally, I hold a record for generating $1.25M from scratch in just four days by running Google Search ads worldwide in 16 languages. My book on Google Ads, which achieved the status of “Amazon #1 New Release,” has been a significant milestone, reflecting my expertise and the trust the community places in my insights. Being named the Young Scientist of the Year in Ukraine further underscores my dedication to blending academic rigor with practical application.
Top 3 motivations
- Educational Impact:Empowering others with the knowledge and tools to succeed in Google Ads through my online school.
- Innovation: Continuously exploring new strategies and techniques to push the boundaries of what can be achieved with online advertising.
- Global Reach:The challenge and excitement of managing and optimizing campaigns across multiple languages and markets.
Biggest biz lesson
The most crucial business lesson I’ve learned is the importance of data-driven decision-making. Leveraging data allows for more precise targeting, better optimization, and ultimately, more successful campaigns.
Biggest life lesson
On a personal level, I’ve learned the importance of perseverance and adaptability. The digital marketing landscape is constantly evolving, and staying ahead requires continuous learning and the ability to adapt to new trends and technologies.
Do you provide Shortcuts?
Yes, I offer coaching sessions where I share advanced Google Ads strategies, insights from managing substantial budgets, and techniques for maximizing ROI. These sessions are designed to condense years of learning and experience into actionable steps that can significantly enhance a business’s advertising performance.
Where can people find you?
Last thoughts
The world of Google Ads is rich with opportunities for those willing to delve into its complexities. My journey has shown that a blend of academic rigor, practical application, and continuous learning can lead to exceptional results. Whether you’re just starting out or looking to refine your strategies, remember that success lies in data, innovation, and the relentless pursuit of excellence.
