Jackie Quiring – Head of Copy @ BairesDev | 2x Ad World Speaker | Conversion Copywriting + Growth Marketing

Meet Jackie Quiring, an accomplished copywriter and growth marketer known for driving profitable customer acquisition and retention through razor-sharp conversion copy and unconventional growth strategies. Since 2011, Jackie has helped 175 brands, ranging from eCommerce startups to 9-figure tech unicorns like Unbounce, Kong, People.ai, Dyspatch, Goli, SmileDirectClub, Mercari, Solgar, Shapermint, and ASPAC Developments.

Career Highlights

• Copywriting Excellence: Published millions of words, executed dozens of 6 to 8-figure ad campaigns, and led product launches that garnered billions of impressions and generated hundreds of millions in revenue.
• Performance Optimization: Helped eCommerce brands decrease CPAs by 36%, increase VTRs by 95%, and profitably acquire 500k new customers in 5 months. Boosted email CTRs by up to 1600% for a CRO agency, with one campaign driving $90k in revenue within days.
• Industry Recognition: Spoke twice at Ad World, the world’s largest advertising conference, in 2022. Won three Marketing Awards and the MUSE Creative Awards in 2020.
• Leadership Role: Currently the Head of Copy at BairesDev, one of the fastest-growing bootstrapped tech unicorns globally.

Expertise

Jackie’s extensive experience in conversion copywriting and growth marketing provides her with deep insights into:

• Conversion Copywriting: Crafting compelling copy that drives customer action and boosts conversions.
• Growth Marketing: Developing and executing innovative strategies to fuel business growth.
• Campaign Management: Leading high-impact ad campaigns and product launches.
• Performance Metrics: Optimizing campaigns to achieve significant reductions in CPA and increases in VTR and CTR.

Consulting Services

As a member of 100DollarsClub, Jackie offers her expertise through specialized consulting services designed to help businesses excel in the competitive landscape of digital marketing and copywriting.