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Organic Growth with Filipa Canelas: Empowering B2B Tech Through Content

Who are you?

 

I’m Filipa Canelas, a marketing strategist, entrepreneur, and content creator. I founded Able-Academy, a content marketing agency dedicated to helping B2B tech companies boost their sales through organic content strategies.

 

Biz Category

 

Entrepreneur

 

Country

 

Portugal

 

City

 

Lisbon, Portugal

 

Little about you

 

As the founder of Able-Academy, my focus is on empowering B2B tech companies to achieve their sales goals through the power of organic content. I specialize in creating and implementing content marketing strategies that resonate with target audiences and drive sustainable growth. With a background in marketing and entrepreneurship, I’ve built a reputation for helping businesses leverage the full potential of content to enhance their online presence and achieve measurable results. Beyond my agency work, I’m a passionate content creator, sharing insights and strategies through various platforms to educate and inspire others in the industry.

 

Your biggest achievements

 

One of my proudest achievements is founding Able-Academy and successfully helping numerous B2B tech companies enhance their sales through effective content marketing. My strategies have enabled these companies to grow their online presence organically, leading to increased engagement and revenue. Additionally, I’ve built a strong personal brand as a content creator, sharing valuable marketing insights with a wide audience through platforms like Medium, Skillshare, and my own website. Being recognized in publications like Authority Magazine and Billionsuccess is a testament to the impact of my work and the value I bring to the industry.

 

Top 3 motivations

 

  • Empowering Businesses: I’m driven by the desire to help B2B tech companies realize the potential of organic content to drive growth and success
  • Content Innovation:Creating innovative and effective content strategies that resonate with audiences and achieve results inspires me daily.
  • Knowledge Sharing: I’m passionate about educating others in the industry, sharing my insights and experiences to help them succeed.

 

Biggest biz lesson

 

The most important business lesson I’ve learned is the significance of consistency. In content marketing, maintaining a consistent and high-quality output is crucial for building trust and achieving long-term success.

 

Biggest life lesson

 

In life, I’ve learned the importance of perseverance. The entrepreneurial journey is filled with challenges, but staying determined and resilient helps overcome obstacles and leads to growth and fulfillment.

 

Do you provide Shortcuts?

 

Yes, I offer coaching sessions where I share my expertise in content marketing and organic growth strategies. My shortcuts cover developing effective content plans, leveraging SEO for better visibility, and creating content that converts. These sessions aim to provide actionable steps to help businesses enhance their content marketing efforts and achieve their sales goals.

 

Where can people find you?

 

You can connect with me and learn more about my work through the following links:

 

 

Last thoughts

 

In the world of content marketing, consistency and authenticity are your greatest allies. Stay dedicated to producing high-quality content that genuinely connects with your audience, and embrace the power of organic growth strategies. These principles will guide you towards building a strong and successful brand.

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