Who are you?
I’m Valerio Celletti, a passionate PPC consultant and co-founder of Loop. With a wealth of experience in digital marketing, I also serve as a lecturer at prestigious institutions like Google Advanced/Marketers, Sole 24 Ore, and Ca’ Foscari. Additionally, I founded Google Advanced, where I guide aspiring marketers towards digital success.
Biz Category
Expert
Country
Italy
City
Currently living in Rome
Little about you
I’ve dedicated my career to mastering the art and science of pay-per-click (PPC) advertising. As a co-founder of Loop, I’ve helped shape our company into a leading force in digital marketing. My role extends beyond consultancy; I am also a committed educator, sharing my insights and strategies at Google Advanced/Marketers, Sole 24 Ore, and Ca’ Foscari. Through these platforms, I aim to empower the next generation of marketers with the knowledge they need to excel.
Your biggest achievements
One of my significant achievements is co-founding Loop, a company that has made a substantial impact in the digital marketing sphere. My consultancy work has led to successful PPC campaigns for a diverse range of clients, significantly enhancing their online visibility and profitability. Moreover, as the founder of Google Advanced, I’ve created a community where professionals can share knowledge and stay updated on the latest industry trends. My teaching roles at various esteemed institutions further solidify my commitment to nurturing talent and fostering growth in the digital marketing field.
Top 3 motivations
- Innovation in Marketing: The dynamic nature of digital marketing drives me to constantly seek new and innovative ways to achieve outstanding results for my clients
- Empowering Others: Teaching and mentoring give me immense satisfaction, knowing that I am contributing to the professional growth of aspiring marketers.
- Community Building:Creating and nurturing a community of like-minded professionals through Google Advanced keeps me motivated to continue pushing the boundaries of what’s possible in PPC and digital marketing.
Biggest biz lesson
The most crucial lesson I’ve learned is the importance of data-driven decision-making. In PPC and digital marketing, relying on analytics and insights to guide strategies ensures more effective and efficient campaigns, leading to better results and higher client satisfaction.
Biggest life lesson
Balance is key. While pursuing professional excellence, it’s essential to maintain a balance with personal well-being. This balance helps sustain long-term success and happiness in both professional and personal realms.
Do you provide Shortcuts?
Yes, I offer Shortcut lessons that distill years of PPC expertise into concise, actionable insights. In just a few sessions, I can teach the fundamentals of creating effective PPC campaigns, optimizing ad spend, and leveraging advanced analytics. These lessons are designed to provide immediate value and help businesses achieve rapid improvements in their digital marketing efforts.
Where can people find you?
- Valerio Celletti – Official Site
- Interview on GP Media Marketing
- Events and Speeches
- YouTube Interview
- Interview on Diventare Freelance
Last thoughts
The digital marketing landscape is ever-changing, offering endless opportunities for those willing to learn and adapt. Embrace the journey, stay curious, and keep pushing the limits of what’s possible. Your dedication and innovation will pave the way for lasting success in this exciting field.